So I’m lying in bed trying to sleep and it suddenly hits me how to make almost any business idea successful. Make it amplify something women do already.
Radio, records, compact discs all took off so women could hear love songs directed at them 24/7.
Coffee shops became a hangout for women to meet, whether with their men in tow or not.
The telephone became a distance-indifferent gossip fence.
The internet was just a place where nerdy guys wrote science articles, downloaded porn, and played games until social media emerged and made the net respectable. Online shopping cemented women as permanent users.
Smartphones combined the telephone and the internet, making it possible for women to communicate and shop anytime, anyplace, without phone lines or cable jacks keeping them stationary. The mobile mall and gossip fence, which could play MP3s of their favorite love songs.
All of these were successful anyway, but blew up hugely once women became involved.
I may or may not be entirely serious with this post. I’ll let you know when my idea for a Facebook-enabled microwave oven either takes off or crashes and burns.
P.S. It’s easy to come up with a male-centered business model too. It either has to blow up or have naked women. But for some reason, people are skittish about shrapnel and social diseases. That’s why no one has tried selling explosion porn.
P.P.S. “Business Models” sounds like some kind of art film you can only buy in the back room of the used CD shop featuring clothing optional board meetings and asset leveraging.